Proscube · Ecommerce growth studio
We rebuild the pageswhere your revenueis leaking.
Shopify, Shopify Plus and headless builds for DTC brands — and the conversion work that proves it moved. 200+ projects, 80+ Shopify stores, and split tests we report honestly, including the ones that don't reach significance.
Brands we have built and optimised for
The work
What we did, and what it moved.
Four recent product-page rebuilds. Where a split test settled it, the number is here with its confidence attached — and where it did not, we say that too.
Our offer
You only pay if it wins.
We rebuild one product page — the one carrying your ad spend, or your hero product. It goes live as an A/B test against your current page. If our version doesn't win, you don't pay, and you keep the page you had.
We can offer that because the test decides, not us. It also means we take on the risk of the first engagement instead of asking you to. If it wins, you pay for that page — and then you decide whether we carry on.
- One page: the PDP behind your ads, or your best seller
- Shipped live as an A/B test against your current page
- If it doesn't win, no invoice — and your original page stays
- If it wins, you decide whether we continue
What we do
One team, from strategy to the number.
Most of our work starts with one of these four. All of it ends in the same place — whether the store earns more than it did.
Why us
Four things that are actually different.
You work with the people building it
No account-manager layer, no junior pass-through, no offshore team behind the brand. The person who scopes your project writes the code. It is the main reason we stay small.
We measure, and we report what we find
On CRO work we split-test wherever traffic allows. When a result clears significance we say so; when it does not, we say that instead of publishing the headline number. There is one of each on this page.
Fixed scope, fixed price
A scoped proposal after a 30-minute call. No hourly billing, no invoice that grows. If scope changes we price it before doing the work, not after.
We will tell you not to buy something
If a CRO audit would serve you better than the rebuild you asked for, we will say so — and if you are pre-launch with no traffic, we will tell you to buy a theme and come back when you have data.
How it goes
From first call to shipped.
A 30-minute call
You describe the problem. We tell you what we think it actually is, and whether we are the right people for it.
A scoped proposal
Fixed price, fixed scope, a real timeline. Everything that is not included is listed too, so there are no surprises later.
Working pages, fast
Real themed pages in your store in week one. Direction problems surface while they are still cheap to fix.
Ship, then measure
Launch, then the test. We report what it shows — and if it says the change lost, we roll it back and tell you why.
Honestly
When to call us, and when not to.
Call us if
- You are doing $250K+ and the store is a real part of the business.
- Conversion has stalled and you want to know why, not just get a redesign.
- You are replatforming and cannot afford to lose organic traffic.
- You want senior people, and would rather pay for outcome than hours.
We are the wrong call if
- You are pre-launch, with no traffic to learn from yet.
- You need the cheapest possible build.
- You want a twenty-person team and a dedicated account manager.
- You want a brief executed without ever being told it has a problem.
Before you ask
The questions we get most.
CRO work starts at $5K, Shopify builds at $8K, Shopify Plus at $20K, headless at $35K. Those are starting points, not quotes — the number depends on integrations and scope, and we fix it in writing after a discovery call so it does not move afterwards.
Usually within two to three weeks. We keep a small number of projects running at once, which is what makes the senior-people promise real — so occasionally the honest answer is that the next slot is further out, and we will tell you that up front.
Nobody can promise a percentage on a store they have not examined, and we will not pretend otherwise. What we do instead is put our fee on it: we rebuild one page, run it as a live A/B test against your current page, and only invoice if our version wins. You are not buying a prediction — you are only paying for a result you can see in your own dashboard.
Your current page against our rebuild, split evenly, on a primary metric we agree before anything ships — usually add-to-cart rate. The platform reports it and you see the same dashboard we do. If it does not win, there is no invoice. We hold ourselves to that reading: one of the case studies on this page did not reach significance, and we published it as a test that did not settle rather than quoting the headline number from it.
Long enough to mean something — typically two to four weeks on a page with reasonable traffic. If a page does not get enough visitors to reach a conclusion in a sensible window, we will tell you that before starting rather than running a test neither of us can read. In that case a different page, or a different piece of work, is the honest recommendation.
You do — the store, the theme, the analytics, any custom app we build. It is in the agreement, and it transfers cleanly whenever you want it to.
You will know early. Working pages in week one exist so direction problems surface in week two rather than week eight. If it is going wrong we would rather have that conversation than deliver something we both know is wrong.
Next step
Send us your store URL.
Tell us what you're trying to solve. You'll get a real read within one business day — an honest answer on whether we're the right fit, not a sales call.